Your search returned 14 results.

Sales and marketing channels : how to build and manage distribution strategy / Julian Dent, Michael White.

by Dent, Julian, 1957- [author.] | White, Michael, 1961- [author.].

Edition: Third edition.Language: English Publisher: London ; New York : Kogan Page Limited, 2018Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.788 D4345 2018] (1).

The media handbook: a complete guide to advertising media selection, planning, research, and buying/ Helen Katz.

by Katz, Helen E [author.].

Edition: Sixth Edition.Language: English Publisher: New York: Routledge, Taylor & Francis Group, 2017Availability: Items available for loan: COLLEGE LIBRARY [Call number: 659 K1593 2017] (1).

How to get started in export / John Westwood.

by Westwood, John, 1947-.

Edition: 1st ed.Language: English Publisher: London ; Philadelphia : Kogan Page, 2012Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.84 W529 2012] (1).

The new rules of lead generation : proven strategies to maximize marketing ROI / David T. Scott.

by Scott, David T.

Publisher: New York : AMACOM, American Management Association, [2013]Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.802 Sco837 2013] (1).

Understanding digital marketing : marketing strategies for engaging the digital generation / Damian Ryan and Calvin Jones.

by Ryan, Damian | Jones, Calvin.

Edition: 2nd ed.Publisher: Philadelphia, PA : Kogan Page, c2012Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.872 R996 2012] (1).

Does it work? : 10 principles for delivering true business value in digital marketing / Shane Atchison, Jason Burby ; foreword by Sir Martin Sorrell, CEO, WPP.

by Atchison, Shane [author.] | Burby, Jason.

Language: English Publisher: New York : McGraw-Hill Education, [2015]Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.872 At24 2015] (1).

Marketing plan : building the profitable preferred brand / Josiah Go.

by Go, Josiah [author].

Language: English Publisher: Manila : Josiah Go Foundation , c1997Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.802 G533 1997] (2).

Future-focused strategic marketing / [edited by] Babu John Mariadoss, Raj Echambadi.

by Mariadoss, Babu John [editor.] | Echambadi, Raj [editor.].

Language: English Publisher: Hauppauge : Nova Science Publishers, 2019Online access: Full text available at Ebscohost Click here to view Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.8/02] (1).

Digital marketing strategy : an integrated approach to online marketing / Simon Kingsnorth.

by Kingsnorth, Simon [author.].

Edition: Third Edition.Language: English Publisher: London ; New York, NY : Kogan Page Limited, 2022Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.872 K617 2022] (1).

Menu marketing and management : competency guide / National Restaurant Association Educational Foundation.

by Educational Foundation (National Restaurant Association).

Language: English Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, 2007Other title: NRAEF ManageFirst.Availability: Items available for loan: COLLEGE LIBRARY [Call number: 642.5 N213 2007 ] (2).

Contemporary advertising / William F. Arens.

by Arens, William F [author].

Language: English Publisher: Boston : McGraw-Hill, 2002Availability: Items available for loan: COLLEGE LIBRARY [Call number: 659.1 Ar33 2002] (1).

Strategic market management / David A. Aaker, Christine Moorman.

by Aaker, David A [author.] | Moorman, Christine [author.] | John Wiley & Sons [publisher.].

Edition: Twelfth edition.Language: English Publisher: Hoboken, NJ : Wiley, [2024]Copyright date: ©2024Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.8 Aa41 2024] (1).

Content strategy : a how-to guide / Guiseppe Getto, Jack T. Labriola, Sheryl Ruszkiewicz.

by Getto, Guiseppe (Professor of technical and professional communication) [author.] | Labriola, Jack T [author.] | Ruszkiewicz, Sheryl [author.].

Language: English Publisher: New York : RoutledgeTaylor & Francis Group, 2023Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.4012 G3358 2023] (1).

Sales management improves SME performance, but not without marketing planning / W. Randy Clark, Middle Tennessee State University, Scott C. Manley, Georgia College & State University, Joseph F. Hair, Jr., University of South Alabama, Ralph I. Williams, Middle Tennessee State University

by Clark, W. Randy [author] | Manley, Scott C [author] | Hair, Joseph F., Jr [author] | Williams, Ralph I [author].

Source: Marketing Management Journal.Copyright date: 2022Online access: Full text is available at EBSCOHost. Click here to view. Availability: Items available for reference: COLLEGE LIBRARY (1).