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Sexy little numbers : how to grow your business using the data you already have / Dimitri Maex with Paul B. Brown.

by Maex, Dimitri [author] | Brown, Paul B.

Edition: 1st ed.Language: English Publisher: New York : Crown Business, [2012]Copyright date: c2012Availability: Items available for loan: GRADUATE LIBRARY [Call number: 658.83 M2689 2012] (1).

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Advertising research : theory and practice / Joel J. Davis.

by Davis, Joel, 1950- [author].

Publisher: Upper Saddle River, NJ : Prentice Hall, c1997Availability: Items available for loan: COLLEGE LIBRARY [Call number: 659.1072 D294 1997] (1).

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