The little blue book of advertising: fifty two small ideas that can make a big difference/ Steve Lance and Jeff Woll.

By: Lance, Steve [Author]
Contributor(s): Woll, Jeff
Language: English Publisher: New York, New York: Portfolio, c2006Description: xvii, 270 pages: illustrations; 19 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 1591841240Subject(s): Advertising -- Handbooks, manuals, etc | Marketing -- Handbooks, manuals, etcDDC classification: 659.1 LOC classification: HF5823 | .L19 2006Online resources: Contributor biographical information | Publisher description | Table of contents only
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Item type Current location Home library Call number Status Date due Barcode Item holds
BOOK BOOK COLLEGE LIBRARY
COLLEGE LIBRARY
GENERAL REFERENCE 		659.1 L221 2006 (Browse shelf) Available CITU-CL-42517
Total holds: 0

Includes bibliographical references (p. 270).

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