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Kolster, Thomas, 1978-

Goodvertising: creative advertising that cares/ Creative advertising that cares Thomas Kolster. - 256 pages: illustrations (chiefly color); 29 cm.

Includes bibliographical references and index.

Transparency -- Connection -- Simplicity -- Collaboration -- Compassion -- Creativity -- Contagiousness -- Generosity -- Insight -- Positivity -- Commitment.

ISBN: 9780500516263 050051626X

LCCN: 2012931634

Nat. Bib. Agency Control No.: 016094566 Uk

Subjects--Topical Terms:
Advertising.
Commercial art--Technique.

LC Class. No.: HF5823 / .K64 2012

Dewey Class. No.: 659.1