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999 _c90243
_d90243
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008 250424b ||||| |||| 00| 0 eng d
010 _a2022021492
020 _a9781266158216
040 _aDLC
_beng
_erda
_cDLC
_dOCLCF
_dOCLCO
_dOCLCL
041 _aeng
042 _apcc
050 0 0 _aHF5718
_b.C267 2023
082 0 0 _223
_a658.4/5
100 1 _aCardon, Peter W.,
_eauthor
245 1 0 _aBusiness communication :
_bdeveloping leaders for a networked world /
_cPeter W. Cardon.
250 _aFifth Edition.
264 1 _aNew York, NY :
_bMcGraw Hill LLC,
_c[2024]
264 4 _c©2024.
300 _axxvii, 604 pages :
_bcolor illustrations;
_c28 cm
336 _atext
_btxt
_2rdacontent.
337 _aunmediated
_bn
_2rdamedia.
338 _avolume
_bnc
_2rdacarrier.
500 _aRevised edition of the author's Business communication, 2021.
500 _aIncludes index.
520 _a"Taking Peter Cordon's practitioner and case-based approach, this text helps students develop an understanding of how course content applies to the business world. Maintaining a central theme of credibility, this book communicates why credibility is essential to effective communication in today's rapidly changing business environment. Cordon's text, integrated with Connect for Business Communication, provides a contemporary yet traditional view into the business communication field, empowering students to learn bedrock communication principles while also staying up to date with cultural and technological changes in the business world-transforming them into leaders for a networked world"--
_cProvided by publisher.
521 _aGrades 10-12
_bMcGraw Hill LLC.
650 0 _aBusiness communication.
650 0 _aBusiness enterprises
_xComputer networks.
650 0 _aBusiness communication
_xComputer network resources.
942 _2ddc
_cBK