000			04734nam a22003255i 4500
999			_c85884 _d85884
005			20230915115351.0
008			210818s2021 nju 000 0 eng
010			_a 2021945495
020			_a9781786306203 _q(hardback)
040			_aDLC _beng _erda _cDLC
041			_aeng.
042			_apcc
100	1		_aEnjolras, Manon, _eauthor.
245	1	0	_aInnovation and export : _bthe joint challenge of the small company / _cManon Enjolras.
263			_a2109
264		1	_aHoboken : _bISTE Ltd / John Wiley and Sons Inc, _c2021.
300			_aonline resource
336			_atext _btxt _2rdacontent
337			_acomputer _bc _2rdamedia
338			_aonline resource _bcr _2rdacarrier
500			_aIncludes index.
500			_aAbout the Author Manon Enjolras is Assistant Professor at the ERPI laboratory (Université de Lorraine, France). She works on metrology of innovation processes and the application of multi-criteria analysis methodologies for the design of decision support tools for enterprises.
505	0		_aTable of contents Acknowledgments ix Introduction xi Part 1 The Relationship between Innovation and Export in SMEs 1 Chapter 1 The Innovation–Export Relationship: A Complex Vision 3 1.1 The innovation–export link: a controversial debate 4 1.1.1 In the industrial world: a compartmentalized vision 4 1.1.2 In the academic world: a causalist vision questioned 8 1.2 Towards a paradigm shift 16 1.2.1 Moving from analytical thinking to complex thinking 16 1.2.2 Theoretical framework: articulation of mobilized theories 21 1.2.3 The application of the complexity paradigm to SME innovation and export activities 30 Chapter 2 Joint Innovation–Export Best Practices 37 2.1 The construction of a theoretical frame of reference 37 2.1.1. Identifying innovation practices: the potential innovation index (PII) 38 2.1.2 Identification of export practices 41 2.1.3 Towards a joint reference system 44 2.2 What about the field? 55 2.2.1 Presentation of the consulted companies and method 57 2.2.2 Highlighting synergies 59 2.2.3 Discussions 65 Part 2 PE2I, or How to Model Synergies 67 Chapter 3 Design of a Joint Diagnosis Dedicated to SMEs: The PE2I 69 3.1 The methodological framework 69 3.1.1 The methodological background 70 3.1.2 The methodological tools used 72 3.1.3 PII and PEI as a basis for development 74 3.2 The construction of the PE2I 78 3.2.1 Step 1: create a maturity profile 78 3.2.2 Step 2: weighting and characterization of the evaluation model using multi-criteria analysis tools 80 3.2.3 Step 3: identify customized improvement paths 84 Chapter 4. Implementation of the PE2I: Test with French SMEs .. 87 4.1 Experimental panel and methodology 87 4.1.1 Presentation of the panel 88 4.1.2 The conduct of the interviews 89 4.2 Presentation of results and observations 91 4.2.1 Case 1: company 1 91 4.2.2 Case 2: company 2 96 4.2.3 Case 3: company 3 99 4.2.4 Case 4: company 4 103 4.2.5 Case 5: company 5 106 4.2.6 Case 6: company 6 110 4.3 Assessment 113 Chapter 5 Feedback on the PE2I Tool 115 5.1 The advantages and limitations of the PE2I tool 115 5.1.1 A customizable pedagogical representation tool 115 5.1.2 Operational difficulties 117 5.2 Prospects for improvement 120 5.2.1 Operationalizing the evaluation: reconciling the constraints of the field 121 5.2.2 Contextualization of the recommendation system: taking into account differentiating factors 123 5.2.3 Proposing evidence-based recommendations: an operational action plan to promote synergies 126 Conclusion 129 References 141
520			_aThe concepts of innovation and export are traditionally considered in isolation, both within companies and within the support organizations dedicated to them. As a result, within this broad research field, very little academic work has focused on how to implement their relationship at an operational level. This book proposes a joint diagnostic tool for SMEs, highlighting good practices to be mastered in order to simultaneously improve innovation and export performance, in the form of a virtuous circle. Innovation and Export focuses on the integration of innovation and export into the strategic management of SMEs, for which the use of synergies is a powerful lever to overcome any difficulties in mobilizing significant resources.
655		0	_aElectronic books.
856			_uhttps://onlinelibrary.wiley.com/doi/book/10.1002/9781119881544 _yFull text available at Wiley Online Library Click here to view
906			_a0 _bibc _corignew _d2 _eepcn _f20 _gy-gencatlg
942			_2ddc _cER