000 00904cam a2200289 a 4500
999 _c79948
_d79948
001 4299247
003 CITU
005 20211111102900.0
008 860624s1987 txua b 001 0 eng
010 _a 86071603
020 _a0256029393
040 _aCITU LRAC
_cDLC
_dDLC
_beng
050 0 0 _aHF5415
_b.M3323 1987
082 0 0 _a658.8
_219
100 1 _aMason, Joseph Barry.
_eauthor
245 1 0 _aMarketing :
_bprinciples and strategy /
_cJ. Barry Mason, Hazel F. Ezell.
264 1 _aPlano, Tex. :
_bBusiness Publications,
_cc1987.
300 _axvii, 810 pages :
_billustrations ;
_c25 cm.
336 _2rdacontent
_atext
_btxt
337 _2rdamedia
_aunmediated
_bn
338 _2rdacarrier
_avolume
_bnc
504 _aIncludes bibliographies and indexes.
650 0 _aMarketing.
700 1 _aEzell, Hazel F.
906 _a7
_bcbc
_corignew
_d3
_eopcn
_f19
_gy-gencatlg
942 _2ddc
_cBK