000 01176cam a2200349 a 4500
999 _c79932
_d79932
001 3870608
003 CITU
005 20211111081855.0
008 890410s1990 nyua b 001 0 eng
010 _a 89008100
020 _a0070560625 :
_c$34.95
020 _a0070560633 (pbk.) :
_c$19.95
040 _aCITU LRAC
_cDLC
_dDLC
_beng
043 _an-us---
050 0 0 _aHF5415.1
_b.S443 1990
082 0 0 _a658.8
_220
100 1 _aSeglin, Jeffrey L.,
_d1956-
_eauthor
245 1 4 _aThe McGraw-Hill 36-hour marketing course /
_cJeffrey L. Seglin.
264 1 _aNew York :
_bMcGraw-Hill,
_cc1990.
300 _axii, 211, 15 pages :
_billustrations ;
_c24 cm.
336 _2rdacontent
_atext
_btxt
337 _2rdamedia
_aunmediated
_bn
338 _2rdacarrier
_avolume
_bnc
504 _aIncludes bibliographical references and index.
650 0 _aMarketing
_zUnited States.
650 0 _aMarketing
_zUnited States
_xCase studies.
650 0 _aMarketing
_xProblems, exercises, etc.
740 0 _aMcGraw-Hill thirty-six hour marketing course.
740 0 _a36-hour marketing course.
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _2ddc
_cBK