000			03496cam a22004334a 4500
999			_c74268 _d74268
001			16722202
003			CITU
005			20230203165228.0
007			cr aa aaaaa
008			110405s2011 enka b 001 0 eng
010			_a 2011014107
020			_a9780511975516
040			_aDLC _cDLC _dDLC
041			_aeng.
050	0	0	_aHD30.28 _b.H4767 2011
082	0	0	_a658.4/092 _222
084			_aBUS063000 _2bisacsh
100	1		_aHeracleous, Loizos Th.
245	1	0	_aCrafting strategy : _bembodied metaphors in practice / _cLoizos Heracleous and Claus D. Jacobs.
264		1	_aCambridge ; _aNew York : _bCambridge University Press, _c2011.
300			_a1 online resource (xxii, 237 pages) : _billustrations
336			_atext _btxt _2rdacontent
337			_acomputer _bc _2rdamedia
338			_aonline resource _bcr _2rdacarrier
504			_aIncludes bibliographical references and index.
505	8		_aMachine generated contents note: List of figures; List of tables; Acknowledgements; Preface; Vignette A: BASF; 1. Strategizing out of the box; Vignette B: UNICEF; 2. Metaphor and embodied realism; 3. Analyzing embodied metaphors as an interpretive, hermeneutic endeavour; Vignette C: Voltigo (Fribourg); 4. Crafting strategy as a practice of embodied recursive enactment; 5. Play, analogical reasoning and dialogue in the crafting of strategy; Vignette D: Hephata; 6. Understanding organizations through embodied metaphors; 7. Sensemaking through embodied metaphors in organization development; Vignette E: Privatbank; 8. Strategy as a crafting practice; Vignette F: Worldvision New Zealand; 9. The process of strategizing through crafting embodied metaphors; Glossary; Index.
520			_a"The rationalist approach to strategizing emphasizes analytical and convergent thinking. Without denying the importance of this approach, this book argues that strategists must learn to complement it with a more creative approach to strategizing that emphasizes synthetic and divergent ways of thinking. The theoretical underpinnings of this approach include embodied realism, interpretivism, practice theory, theory of play, design thinking, as well as discursive approaches such as metaphorical analysis, narrative analysis, dialogical analysis and hermeneutics. The book includes in-depth discussions of these theories and shows how they can be put into practice by presenting detailed analyses of embodied metaphors built by groups of agents with step-by-step explanations of how this process can be implemented and facilitated. The link between theory and practice is further supported by the inclusion of several vignettes that describe how this approach has been successfully employed in a number of organizations, including BASF and UNICEF"-- _cProvided by publisher.
650		0	_aStrategic planning.
650		0	_aMetaphor _xSocial aspects.
650		0	_aCreative thinking.
650		0	_aOrganizational behavior.
650		7	_aBUSINESS & ECONOMICS / Strategic Planning _2bisacsh.
655			_aElectronic books.
700	1		_aJacobs, Claus D.
856			_yFull text available from Cambridge University Press Click here to view _uhttps://www.cambridge.org/core/books/crafting-strategy/F7241030FBC6C6C4685D7B3E58C28502
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2ddc _cER