| 000 | 02467cam a2200385 i 4500 | ||
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| 999 |
_c74207 _d74207 |
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| 001 | 17496693 | ||
| 003 | CITU | ||
| 005 | 20230203171049.0 | ||
| 007 | cr aa aaaaa | ||
| 008 | 121016s2013 enka b 001 0 eng | ||
| 010 | _a 2012042149 | ||
| 020 | _a9781139381642 | ||
| 040 |
_aDLC _beng _cDLC _erda _dDLC |
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| 041 | _aeng. | ||
| 042 | _apcc | ||
| 082 | 0 | 0 |
_a658.4/012 _223 |
| 084 |
_aBUS063000 _2bisacsh |
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| 100 | 1 | _aAndersen, Torben Juul. | |
| 245 | 1 | 0 |
_aShort introduction to strategic management / _cTorben Juul Andersen. |
| 264 | 1 |
_aCambridge : _bCambridge University Press, _c2013. |
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| 300 |
_a1 online resource (xvii, 297) : _billustrations |
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| 336 |
_atext _btxt _2rdacontent |
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| 337 |
_aunmediated _bc _2rdamedia |
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| 338 |
_avolume _bcr _2rdacarrier |
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| 490 | 0 | _aCambridge short introductions to management | |
| 504 | _aIncludes bibliographical references (pages 274-291) and index. | ||
| 505 | _aFigures; Preface; Getting started; Notes; 1 The strategy concept; Business policy; Strategic management; Market position and resources; Alternative views; Conclusion; Notes; 2 Strategy formulation; Mission statement; External analysis; Internal analysis; SWOT analysis; Strategic plan; Conclusion; Notes; 3 Strategy execution; Different strategy-making modes; Strategy implementation; Strategy as project management; Strategy as managing real options; Strategy as managerial decision making; Strategy as entrepreneurial initiatives; Strategy as practice; Conclusion; Notes. 4 Integrative strategyLong- and short-cycled activities; Central and peripheral processes; Responding to environmental change; Complementary strategy-making modes; Strategic monitoring and control; Conclusion; Notes; 5 Multinational corporate strategy; Economic trade-offs; Portfolio considerations; Structure and processes; Integrative-responsive strategy making; Conclusion; Notes; 6 Strategic leadership; Conclusion; Notes; References; Index. | ||
| 650 | 0 | _aStrategic planning. | |
| 650 | 0 | _aManagement. | |
| 655 | _aElectronic books. | ||
| 856 |
_yFull text available from Cambridge University Press Click here to view _uhttps://www.cambridge.org/core/books/short-introduction-to-strategic-management/DED9A0144F2A7A103BAEA41A93388A61 |
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| 906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
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| 942 |
_2ddc _cER |
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