000 | 01328cam a2200361 a 4500 | ||
---|---|---|---|
999 |
_c49999 _d49999 |
||
001 | 16610097 | ||
003 | CITU | ||
005 | 20200924084657.0 | ||
008 | 110113s2011 maua 001 0 eng | ||
010 | _a 2011000863 | ||
016 | 7 |
_a015730453 _2Uk |
|
020 | _a9781422162552 (alk. paper) | ||
020 | _a1422162559 (alk. paper) | ||
035 | _a(OCoLC)ocn656451516 | ||
040 |
_aDLC _cDLC _dYDX _dBTCTA _dYDXCP _dVP@ _dBWX _dCDX _dUKMGB _dMIX _dDLC |
||
050 | 0 | 0 |
_aHF5415 _b.H24336 2011 |
082 | 0 | 0 |
_a658.8/02 _222 |
245 | 0 | 0 | _aHarvard business review on reinventing your marketing. |
260 |
_aBoston, Mass. : _bHarvard Business Review Press, _cc2011. |
||
300 |
_a262 p. : _bill. ; _c21 cm. |
||
490 | 1 | _aThe Harvard business review paperback series | |
500 | _aContains articles previously published in the Harvard business review. | ||
500 | _aIncludes index. | ||
650 | 0 | _aMarketing. | |
650 | 0 |
_aMarketing _xManagement. |
|
650 | 0 | _aBranding (Marketing) | |
650 | 0 | _aCustomer relations. | |
730 | 0 | _aHarvard business review. | |
830 | 0 | _aHarvard business review paperback series. | |
906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
||
942 |
_2ddc _cBK _e2011 _h658.802 |