Farese , Lois Schneider <br/><br/>
Marketing essentials / 
Lois Schneider Farese , Grady Kimbrell & Carl A. Woloszyk. 
 - Second edition 
 - xx , 620 pages :  28 cm 
<br/><br/><label>ISBN: </label>9780026406017 0026406012 
<br/><br/><label>Dewey Class. No.: </label>658.8