Cooper, Andrew C. M.,

The ethical imperative : leading with conscience to shape the future of business / Andrew C.M. Cooper ; foreword by Deborah Pollack-Milgate. - 1 online resource (x, 242 pages) : illustrations. -

Includes bibliographical references and index.

Table of Contents
Foreword ix

Introduction: The Conflagration 1

PART I The Burning House 7

Chapter 1 Forgotten Towns 9

Chapter 2 Forgotten People 20

Chapter 3 Adapt Today, Thrive Tomorrow 39

PART II The Conscientious Executive 53

Chapter 4 Move Beyond Comfort 55

Chapter 5 Good Habits and the Price of Renewal 67

Chapter 6 Dig Deep for Inspiration 81

Chapter 7 Value the Invisible 97

Chapter 8 Attenborough's Lesson 107

Chapter 9 Buckner's Law 122

PART III Level Up the Leadership Power Curve 137

Chapter 10 Move 1: Dynamic Omnidirectional Relationship Investment 139

Chapter 11 Move 2: Human Capital Investment 158

Chapter 12 Move 3: Habitat Discordance 178

Chapter 13 Move 4: The Maximization Default 188

Chapter 14 Move 5: A Reliable Brand 198

Chapter 15 Virtuous Cycles 208

Notes 219

Acknowledgments 231

About the Author 233

Index 235

"THE ETHICAL IMPERATIVE challenges business leaders to take an active role in the preservation of today's free market by embracing leadership on wealth inequality, rural economic decay, and climate policy. Leveraging over twenty academic studies spanning more than 50 years, THE ETHICAL IMPERATIVE paints a compelling picture of the rising threat that widespread public apathy towards institutions poses to business as we know it. And with engaging, erudite, authentic and personal language, it outlines the moves that matter to avoid the evident catastrophe. THE ETHICAL IMPERATIVE strikes a blow against archaic, profit-centric corporate culture that has proved detrimental to not only corporations but also to their own consumers, employees, and surrounding communities. Taking lessons from McKinsey & Company, notable executive leaders and corporate examples, personal stories, and more, millennial and Fortune 500 executive Andrew Cooper gives today's business leaders five strategies to position themselves, their teams, and their companies to thrive in the age of both social media dominance and low trust in corporations. THE ETHICAL IMPERATIVE details how the profit-centric philosophy that predominates today's corporate decision-making is actually hurting the very communities needed for businesses to thrive in tomorrow's economy. And, it proffers that a new kind of success is instead based on long-term community wellbeing that results in continual prosperity and transforms business into a more human model."--


About the Author
ANDREW C.M. COOPER is a Fortune 500 executive, attorney, inventor, lecturer, writer, and board director. He is the Associate General Counsel for strategic transactions and mergers and acquisitions at Meta Platforms, Inc. He also serves on the boards of seven professional and charitable organizations.

9781394274833 9781394308590 1394308590 9781394274840 139427484X 1394274858 9781394274857


Business ethics.
Social responsibility of business.
Leadership.


Electronic books.

HF5387 / .C6666 2024

174/.4