Tourism, transport and travel management - 3rd edition - xii, 434 pages : color illustrations; 26 cm. + 1 DVD (4 3/4/ in)

Includes bibliographical references and index.

Chapter 1 Travel and tourism: an introduction -- Chapter 2 Air transport -- Chapter 3 Globalization agenda in tourism -- Chapter 4 Travel agencies and tour operators -- Chapter 5 Destination and marketing management -- Chapter 6 Cruise tourism management -- Chapter 7 Travel intermediation -- Chapter 8 Crisis management in tourism.

This book is a cohesive and comprehensive look at this multi-million dollar industry sector from a variety of perspectives relevant to the teaching of tourism.
Covering all aspects of management of travel and tourism industry, this book looks at the core disciplines and the application of theory to practice.
In its updated third edition, this book has been extensively revised on a chapter by chapter basis.

9781984679574

1984679570


Tourism.--Management
Transportation
Cruise lines--Management
Travel agents

338.4791/068