TY - BOOK AU - Cardon,Peter W. TI - Business communication: developing leaders for a networked world SN - 9781266158216 AV - HF5718 .C267 2023 U1 - 658.4/5 23 PY - 2024///] CY - New York, NY PB - McGraw Hill LLC KW - Business communication KW - Business enterprises KW - Computer networks KW - Computer network resources N1 - Revised edition of the author's Business communication, 2021; Includes index; Grades 10-12; McGraw Hill LLC N2 - "Taking Peter Cordon's practitioner and case-based approach, this text helps students develop an understanding of how course content applies to the business world. Maintaining a central theme of credibility, this book communicates why credibility is essential to effective communication in today's rapidly changing business environment. Cordon's text, integrated with Connect for Business Communication, provides a contemporary yet traditional view into the business communication field, empowering students to learn bedrock communication principles while also staying up to date with cultural and technological changes in the business world-transforming them into leaders for a networked world"-- ER -