TY  - BOOK
AU  -  Martin,Areva
AU  - Beech,Donna
TI  -  Make it rain! : : how to use the media to revolutionize your business & brand 
SN  - 9781478989875
U1  - 659.2 
PY  - 2018///]
CY  -  New York
PB  -  Center Street
KW  - Business & economics
KW  - Skills
KW  - Mass media influence
KW  - Economic aspects
KW  - Mass media and business
N1  - includes index
N2  - "What if you could get in front of millions of prospects with the avid endorsement of famous influencers--without spending a dime? It's happening right in front of you every day. Guest experts on TV, radio, podcasts, blogs, and live streaming are getting local and national exposure for their business and brand that they could never have afforded to reach with ads. For a decade, Areva Martin has used the media to build a huge platform that expanded the influence and power of her brand exponentially. Media appearances on Dr. Phil, Anderson Cooper 360, The Doctors, CNN, MSNBC, FOX, and more have virtually eliminated the need of a marketing budget for her thriving law firm and non-profit organization, while securing her place as one of America's most sought after thought leaders. In Make It Rain! Areva breaks the silence to reveal what insiders know about the power of media appearances to revolutionize a business and brand and get your core message out to the people who need it most."--Inside jacket flap
ER  -