TY  - BOOK
AU  - Peterson,Robert A.
TI  - Marketing research
SN  - 0256037116
AV  - HF5415.2 .P46 1988
U1  - 658.8 19
PY  - 1988///
CY  - Plano, Tex.
PB  - Business Publications
KW  - Marketing research
N1  - Includes bibliographies and index
ER  -