Ames, B. Charles.

Market driven management : prescriptions for survival in a turbulent world / B. Charles Ames & James D. Hlavacek. - xiii, 186 pages : illustrations ; 24 cm.

Includes bibliographical references and index.

1556230389 : $29.95

88003735


Marketing--Management.

HF5415.13 / .A454 1989

658.8