Baran, Stanley J. Introduction to mass communication : media literacy and culture / Stanley J. Baran. - Fourth edition - xxxvi, 523, [40] pages. : illustrations (some color) ; 28 cm. Includes index Includes bibliographical references (p. r1-r10) ISBN: 0072981237 (alk. paper) 0071255095 9780071255097 9780073209418 LCCN: 2004059976 Subjects--Topical Terms: Mass media.Mass media and culture.Media literacy. LC Class. No.: P90 / .B284 2006 Dewey Class. No.: 302.23