Becker, Samuel L. Discovering mass communication / Samuel L. Becker. - Second edition. - xvii, 494 pages : illustrations ; 24 cm. Includes bibliographies and index. ISBN: 0673183904 (pbk.) LCCN: 86026085 Subjects--Topical Terms: Mass media. LC Class. No.: P90 / .B343 1987 Dewey Class. No.: 001.51