TY  - BOOK
AU  - Grönroos,Christian
TI  - Service management and marketing: managing the service profit logic 
SN  - 9781118921449 (pbk.)
AV  - HD9980.5 .G776 2015
U1  - 658.8 23
PY  - 2015///]
CY  - Chichester, West Sussex, UK
PB  - Wiley
KW  - Service industries
KW  - Marketing
KW  - Customer services
N1  - Includes index
ER  -