The tao of Alibaba : inside the Chinese digital giant that is changing the world / Brian A. Wong.
By: Wong, Brian A [author.]
Language: English Publisher: New York : PublicAffairs, [2022]Copyright date: ©2022Edition: First editionDescription: vii, 308 pages : illustrations (black and white); 24 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9781541701656Subject(s): Alibaba (Firm) | Electronic commerce -- China | Internet marketing -- ChinaDDC classification: 381.1420951 Summary: "If you took the economic might of Amazon, and added the penetration of Facebook, the ubiquity of Google, and the cultural significance of YouTube, you might have something starting to resemble Alibaba. Commonly mischaracterized as a kind of Chinese eBay for businesses, Alibaba and its interlinked network of products and services have exploded into global markets, disrupting conventional businesses and creating previously unimaginable opportunities for millions of small businesses worldwide. This book reveals the Tao of Alibaba-the company's "secret sauce"-a consciously cultivated ethos and spirit that has enabled Alibaba to weather tough times (including its recent setbacks with the Chinese government) and persist toward a common mission. It is a blueprint of the company's management philosophy, crystalized into the most important elements that have driven its success, and it provides a road map for how to incorporate these principles into any organization's operations. Wong distills his 20 years of experience inside the company to show readers how to align their organization's capabilities with performance-maximizing tools in order to achieve success. But most importantly, the Tao of Alibaba teaches the pursuit of greater purpose and meaning, steering entrepreneurs to view their ventures as a vehicle for having profound and lasting impacts on their communities. Ultimately, the lessons shared in The Tao of Alibaba will serve as timeless tools for any entrepreneur seeking to configure their organization toward purpose and impact"-- Provided by publisher| Item type | Current location | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
BOOK
|
COLLEGE LIBRARY | COLLEGE LIBRARY SUBJECT REFERENCE | 381.1420951 W8461 2022 (Browse shelf) | Available | CITU-CL-55697 |
Browsing COLLEGE LIBRARY Shelves , Shelving location: SUBJECT REFERENCE Close shelf browser
|
|
|
|
|
|
|
||
| 381.1 T487 2005 Shopping tourism, retailing, and leisure / | 381.101 El27 2008 When markets collide : investment strategies for the age of global economic change / | 381.142 P944 2004 Promoting e-business and commerce in developing countries : report of the regional workshop, Tokyo, 1-7 September 2004 / | 381.1420951 W8461 2022 The tao of Alibaba : inside the Chinese digital giant that is changing the world / | 381.1490973 M817 2009 To serve God and Wal-Mart : the making of Christian free enterprise / | 381.1702854678 H711 2003 How to do everything with your eBay business / | 381.45 R126 2002 Developing countries and services trade : chasing a black cat in a dark room,bilndfolded / |
Includes bibliographical references (pages 283-293) and index
"If you took the economic might of Amazon, and added the penetration of Facebook, the ubiquity of Google, and the cultural significance of YouTube, you might have something starting to resemble Alibaba. Commonly mischaracterized as a kind of Chinese eBay for businesses, Alibaba and its interlinked network of products and services have exploded into global markets, disrupting conventional businesses and creating previously unimaginable opportunities for millions of small businesses worldwide. This book reveals the Tao of Alibaba-the company's "secret sauce"-a consciously cultivated ethos and spirit that has enabled Alibaba to weather tough times (including its recent setbacks with the Chinese government) and persist toward a common mission. It is a blueprint of the company's management philosophy, crystalized into the most important elements that have driven its success, and it provides a road map for how to incorporate these principles into any organization's operations. Wong distills his 20 years of experience inside the company to show readers how to align their organization's capabilities with performance-maximizing tools in order to achieve success. But most importantly, the Tao of Alibaba teaches the pursuit of greater purpose and meaning, steering entrepreneurs to view their ventures as a vehicle for having profound and lasting impacts on their communities. Ultimately, the lessons shared in The Tao of Alibaba will serve as timeless tools for any entrepreneur seeking to configure their organization toward purpose and impact"-- Provided by publisher
There are no comments for this item.