Business to business marketing : a global perspective / Caster Sumner.
By: Sumner, Caster [author.]
Language: English Series: Knowledge seriesCopyright date: Forest Hills, NY : Willford Press, [2024]Copyright date: ©2024Description: vii, 229 pages : color illustrations ; 25 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9781647285760Subject(s): Industrial marketing | Business marketingDDC classification: 658.804| Item type | Current location | Home library | Call number | Status | Date due | Barcode | Item holds |
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COLLEGE LIBRARY | COLLEGE LIBRARY SUBJECT REFERENCE | 658.804 Su66 2024 (Browse shelf) | Available | CITU-CL-54908 |
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| 658.802 W386 1998 Divide and conquer : target your customers through market segmentation / | 658.802 W386 1998 Divide and conquer : target your customers through market segmentation / | 658.803 Sh22 1973 Marketing terms : definitions, explanations, and/or aspects / | 658.804 Su66 2024 Business to business marketing : a global perspective / | 658.804 T2146 2018 B2B marketing strategy : differentiate, develop and deliver lasting customer engagement / | 658.809382 K243 1980 Multinational marketing management / | 658.81 B4141 2015 Sales management for dummies / |
Includes bibliographical references index.
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