Marketing management : an Asian perspective / Philip Kotler , Swee Hoon Ang, Siew Meng Leong , Chin Tiong Tan.
By: Kotler, Philip [author]
Language: English Publisher: Singapore : Prentice Hall , 1999Description: xvi, 904 pages : 24 cmContent type: text Media type: unmediated Carrier type: volume ISBN: 0130109800; 9780130109804DDC classification: 658.802| Item type | Current location | Home library | Call number | Status | Date due | Barcode | Item holds |
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COLLEGE LIBRARY | COLLEGE LIBRARY SUBJECT REFERENCE | 658.802 M341 1999 (Browse shelf) | Available | CITU-CL-24916 |
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| 658.802 K848 2009 Marketing management : communication principles / | 658.802 L649 2011 Data mining techniques : for marketing, sales, and customer relationship management / | 658.802 M341 1980 Marketing management casebook / | 658.802 M341 1999 Marketing management : an Asian perspective / | 658.802 R18 1998 Analysis for strategic marketing / | 658.802 R251 2015 Strategic marketing : decision making & planning / | 658.802 R746 1987 Marketing communications : from fundamentals to strategies / |
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