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Big data : how the information revolution is transforming our lives / Brian Clegg.

By: Clegg, Brian [author.]

Language: English Publisher: London : Icon Books Ltd, 2017Description: 162 pages ; 20 cmContent type: text Media type: unmediated Carrier type: volume ISBN: 9781785782343Subject(s): Big dataDDC classification: 005.7

Contents:

We know what you're thinking Size matters Shop till you drop Fun times Solving problems Big Brother's big data Good, bad and ugly Further reading Index

Summary: Is the Brexit vote successful big data politics or the end of democracy? Why do airlines overbook, and why do banks get it wrong so often? How does big data enable Netflix to forecast a hit, CERN to find the Higgs boson and medics to discover if red wine really is good for you? And how are companies using big data to benefit from smart meters, use advertising that spies on you and develop the gig economy, where workers are managed by the whim of an algorithm? The volumes of data we now access can give unparalleled abilities to make predictions, respond to customer demand and solve problems. But Big Brother's shadow hovers over it. Though big data can set us free and enhance our lives, it has the potential to create an underclass and a totalitarian state. With big data ever-present, you can't afford to ignore it.

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Item type	Current location	Home library	Call number	Status	Date due	Barcode	Item holds
BOOK	COLLEGE LIBRARY	COLLEGE LIBRARY SUBJECT REFERENCE	005.7 C587 2017 (Browse shelf)	Available		CITU-CL-53247

Total holds: 0

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Previous								Next
Previous	005.7/3 M284 1997 Data structures & other objects using C++ /	005.7/3 M284 1997 Data structures & other objects using C++ /	005.7 B4801 2019 Big data analytics : methods and applications /	005.7 C587 2017 Big data : how the information revolution is transforming our lives /	005.7 H9974 2024 Data analytics & visualization all-in-one for dummies /	005.7 K513 2001 Dreamweaver 4 : the complete reference /	005.7 R451 1987 Data abstraction and structures : an introduction to computer science II /	Next

Includes index.

Brian Clegg's most recent books are The Reality Frame (Icon, 2017), What Colour is the Sun (Icon, 2016) and Ten Billion Tomorrows (St Martin's Press, 2016). His Dice World and A Brief History of Infinity were both longlisted for the Royal Society Prize for science Books. Brain has written for numerous publications including The Wall Street Journal, Nature, BBC Focus, Physics World, The Times, The Observer, Good Housekeeping and Playboy. Brian is editor of popularscience.co.uk and blogs at brianclegg.blogspot.com

We know what you're thinking
Size matters
Shop till you drop
Fun times
Solving problems
Big Brother's big data
Good, bad and ugly
Further reading
Index

Is the Brexit vote successful big data politics or the end of democracy? Why do airlines overbook, and why do banks get it wrong so often? How does big data enable Netflix to forecast a hit, CERN to find the Higgs boson and medics to discover if red wine really is good for you? And how are companies using big data to benefit from smart meters, use advertising that spies on you and develop the gig economy, where workers are managed by the whim of an algorithm? The volumes of data we now access can give unparalleled abilities to make predictions, respond to customer demand and solve problems. But Big Brother's shadow hovers over it. Though big data can set us free and enhance our lives, it has the potential to create an underclass and a totalitarian state. With big data ever-present, you can't afford to ignore it.

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