Contemporary research in e-marketing / Sandeep Krishnamurthy, editor.
Contributor(s): Krishnamurthy, Sandeep
Language: English Publisher: Hershey, PA : Idea Group Pub., c2005-2006Description: 347 pages : illustrations ; 25 cmContent type: text Media type: unmediated Carrier type: volume ISBN: 1591403723 (h/c); 1591403731 (s/c); 159140374X (eisbn); 1591408245 (h/c : v. 2); 1591408253 (s/c : v. 2); 1591408261 (eisbn : v. 2)Subject(s): Internet marketing | Electronic commerce | MarketingDDC classification: 658.8/72 LOC classification: HF5415.1265 | .C67 2005Online resources: Table of contentsItem type | Current location | Home library | Call number | Copy number | Status | Date due | Barcode | Item holds |
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COLLEGE LIBRARY | COLLEGE LIBRARY SUBJECT REFERENCE | 658.8/72 C767 2005 (Browse shelf) | v.1 | Available | CITU-CL-39439 |
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658.8/3 H127 2006 Marketing research : within a changing information environment / | 658.8/4 K843 2000 The E-commerce book : building the E-empire / | 658.8/4 R218 2004 Introduction to e-commerce / | 658.8/72 C767 2005 Contemporary research in e-marketing / | 658.8 7L5798 2024 Retailing management / | 658.8 Aa41 2024 Strategic market management / | 658.8 Am36 1989 Market driven management : prescriptions for survival in a turbulent world / |
Includes bibliographical references and index.
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