Tourism destination management / special issue editors, Manuel Rodríguez-Díaz, Tomás F. Espino-Rodríguez.

Contributor(s): Espino-Rodríguez, Tomás [special issue editor.] | Rodríguez-Díaz, Manuel [special issue editor.]
Language: English Publisher: Basel : MDPI, 2019Copyright date: © 2019Description: 1 online resource (vii, 111 pages) : illustrationsContent type: text Media type: computer Carrier type: online resourceISBN: 9783039214723Subject(s): Hospitality industry -- Management | Tourism -- Computer network resources | Tourism -- Data processing | Tourism -- Management -- Case studies | Tourism -- MarketingGenre/Form: Electronic books.Additional physical formats: Print version:: Tourism destination managementLOC classification: G155.A1Online resources: Click here to access online
Contents:
Information clues and emotional intentions: A case study of the regional image of the cultural and creative community -- Determining the relationships between price and online reputation in lodgings -- How to carry out the transition towards a more circular tourist activity in the hotel sector: The role of innovation -- The role of the geographical textbooks in grounding negative stereotypes of a tourism destination - The case of Upper Silesian conurbation in Poland -- A rating of the online reputation balance in lodgings.
Summary: This book collected studies focused on the management of tourist destinations. Destinations are complex and adaptive systems, where the different elements that make them up have to be oriented towards achieving a common objective that improves the competitiveness of the destination. Five main lines of research on tourist destinations can be established: 1) the management, planning, and marketing of destinations, with special attention to the tourism supply chain, communication, and integral management; 2) the sustainability of resources and capabilities; 3) the renewal of destinations in order to update their offer and main resources to maintain competitiveness; 4) online reputation and communication through social media in order to create and enhance a strong brand image and customer loyalty; and 5) the application of new technologies in order to develop smart destinations. The book is made up of five research studies that focus on analyzing the transition towards a more circular tourist activity in hotels, image as a competitive factor of destinations, the value of cultural creativity, the coherence of online reputation, and the relationship between hotel prices and online reputation in different tourist destinations.
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"This is a reprint of articles from the Special Issue published online in the open access journal Administrative Sciences (ISSN 2076-3387) in 2019 (available at: https://www.mdpi.com/journal/admsci/special issues/tourism destination)"--T.p. verso.

Includes bibliographical references.

Information clues and emotional intentions: A case study of the regional image of the cultural and creative community -- Determining the relationships between price and online reputation in lodgings -- How to carry out the transition towards a more circular tourist activity in the hotel sector: The role of innovation -- The role of the geographical textbooks in grounding negative stereotypes of a tourism destination - The case of Upper Silesian conurbation in Poland -- A rating of the online reputation balance in lodgings.

Unrestricted online access

This book collected studies focused on the management of tourist destinations. Destinations are complex and adaptive systems, where the different elements that make them up have to be oriented towards achieving a common objective that improves the competitiveness of the destination. Five main lines of research on tourist destinations can be established: 1) the management, planning, and marketing of destinations, with special attention to the tourism supply chain, communication, and integral management; 2) the sustainability of resources and capabilities; 3) the renewal of destinations in order to update their offer and main resources to maintain competitiveness; 4) online reputation and communication through social media in order to create and enhance a strong brand image and customer loyalty; and 5) the application of new technologies in order to develop smart destinations. The book is made up of five research studies that focus on analyzing the transition towards a more circular tourist activity in hotels, image as a competitive factor of destinations, the value of cultural creativity, the coherence of online reputation, and the relationship between hotel prices and online reputation in different tourist destinations.

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Description based on online resource; title from PDF title page (https://www.mdpi.com/journal/admsci/special issues/tourism destination, viewed July 1, 2021)

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