Analytical marketing / [by] Leonard S. Simon [and] Marshall Freimer.
By: Simon, Leonard S [author]
Contributor(s): Freimer, Marshall [joint author.]
Series: The Harbrace series in business and economicsPublisher: New York : Harcourt, Brace & World , c[1970]Description: xv, 346 pages : illustrations ; 24 cmContent type: text Media type: unmediated Carrier type: volume ISBN: 0155026453Subject(s): Marketing -- Management -- Mathematical modelsDDC classification: 658.83 LOC classification: HF5415.13 | .S65| Item type | Current location | Home library | Call number | Status | Date due | Barcode | Item holds |
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COLLEGE LIBRARY | COLLEGE LIBRARY SUBJECT REFERENCE | 658.83 Si54 1970 (Browse shelf) | Available | CL-17956 |
Total holds: 0
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| 658.83 Oa8 2018 Conducting focus groups : for business and management students / | 658.83 P279 1995 Using secondary data in marketing research : United States and worldwide / | 658.83 Si393 2013 The essentials of marketing research / | 658.83 Si54 1970 Analytical marketing / | 658.83 Z68 1997 Exploring marketing research / | 658.8302856312 L5766 2018 Predictive analytics for marketers : using data mining for business advantage / | 658.83402856312 Sz12 2019 Social media data mining and analytics / |
Includes bibliographical references.
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