Cases on marketing management in the Philippine setting / Ben Paul B. Gutierrez , editor.
Contributor(s): Gutierrez , Ben Paul B [editor]
Language: English Publisher: Quezon City : University of the Philippines Press , c2002Description: xiv , 411 pages : illustrations ; 23 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9715423671; 9789715423670Subject(s): Marketing -- Philippine -- ManagementDDC classification: 658.8009599Item type | Current location | Home library | Call number | Copy number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|---|
BOOK | COLLEGE LIBRARY | COLLEGE LIBRARY Filipiniana | 658.8009599 C26 2002 (Browse shelf) | c.1 | Available | CITU-CL-37332 | ||
BOOK | COLLEGE LIBRARY | COLLEGE LIBRARY Filipiniana | 658.8009599 C26 2002 (Browse shelf) | c.2 | Available | CITU-CL-37333 |
Total holds: 0
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658.8 P413 2014 Principles of marketing / | 658.8 St74 2002 Customer relationship management: creating competitive advantage through win-win relationship strategies/ | 658.8 Z184 2014 Principles of marketing / | 658.8009599 C26 2002 Cases on marketing management in the Philippine setting / | 658.8009599 C26 2002 Cases on marketing management in the Philippine setting / | 658.802 G533 1997 Marketing plan : building the profitable preferred brand / | 658.802 G533 1997 Marketing plan : building the profitable preferred brand / |
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