International management : text and cases / Paul W. Beamish ... [et al.].

Contributor(s): Beamish, Paul W, 1953-
Language: English Publisher: Boston : McGraw-Hill/Irwin, c2003Edition: Fifth editionDescription: xii, 738 pages : color illustrations, color maps ; 24 cmContent type: text Media type: unmediated Carrier type: volume ISBN: 0072485817 (alk. paper); 9780072975383Subject(s): International business enterprises -- Management | International business enterprises -- Management -- Case studiesDDC classification: 658/.049 LOC classification: HD62.4 | .B4 2003Online resources: Table of contents | Publisher description
Contents:
Part I: TEXT 1. The Internationalization Process 2. The Global Business Environment 3. The World of International Trade 4. Managing Export Operations 5. Global Sourcing Strategy: R&D, Manufacturing, and Marketing Interfaces 6. Licensing 7. The Design and Management of International Joint Ventures 8. International Strategy Formulation 9. The Impact of Globalization on the Organization of Activities 10.The Evolving Multinational 11.The Global Manager 12.Managing International Government Relations 13.Global Leadership 14. Ethics 15. Managing the Global Workforce Part II: CASES ON INTERNATIONALIZATION 16. The Global Branding of Stella Artois 17. Sesame Workshop and International Growth 18. Where Have You Been? An Exercise to Assess Your Exposure to the Rest of the World’s Peoples 19. MTN: Inventing in Africa 20. The Chinese Fireworks Industry 21. Swatch and the Global Watch Industry 22. Selkirk Group in Asia 23. Looks.com (A) – A Grey Issue 24. Intel’s Site Selection Decision in Latin America 25. Cameron Auto Parts (A) – Revised 26. Time Warner Inc. and the ORC Patents 27. GM and AvtoVAZ of Russia 28. Nora-Sakari: A Proposed Joint Venture in Malaysia 29. Euro-Air(A) Part III: Multinational Management 30. Samsung China: The Introduction of Color TV 31. Dubai Aluminum (A) 32. Quest Foods Asia Pacific and the CRM Initiative 33. Blue Ridge Spain 34. Meridian Magnesium: International Technology Transfer 35. Honeywell Inc. and Global Research and Development 36. Whirlpool Corporation’s Global Strategy 37. Bristol Compressors, Asia-Pacific 38. Larson in Nigeria 39. HCM Beverage Company 40. Enron and the Dabhol Power Company -new 41. Crisis at Renault: The Vilvoorde Plant closing (A) 42. Global Enterprises, Inc. 43. Steve Parker and the SA-Tech Venture (A) 44. Sicom GmbH and CD Piracy 45. DSL de Mexico S.A. de C.V. (A) 46. Staffing Foreign Expansion: Rentsch Enters Poland 47. Mabuchi Motor Co., Ltd.
Summary: Beamish, Morrison, Rosenweig and Inkpen;s, International Management, 5e is an "international", international-management book. It looks at how firms become and remain international in scope. The first four editions were used in hundreds of universities and colleges in over 20 countries. The book focuses on issues of international management common and important to business people "everywhere". It is about the experiences of firms of all sizes, from many countries and regions (North America, South America, Western Europe, Eastern Europe, Middle East, Asia, Africa, etc.), as they come to grips with an increasingly competitive global environment. It is about the practice of management when a home-market perspective is no longer enough to achieve and sustain success. Through carefully selected comprehensive case studies and integrated text material, this book bridges both the internationalization process and multinational management. Beamish, Morrison, Rosenzweig and Inkpen , four highly-experienced international business teachers/researchers, offer an integrated text and casebook which has been constantly refined and updated for over a decade.
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Item type Current location Home library Call number Status Date due Barcode Item holds
BOOK BOOK COLLEGE LIBRARY
COLLEGE LIBRARY
SUBJECT REFERENCE
658.049 In8 2003 (Browse shelf) Available CITU-CL-38642
Total holds: 0

Global maps of North Atlantic and North Pacific on endpapers.

Includes bibliographical references and indexes.

Part I: TEXT
1. The Internationalization Process
2. The Global Business Environment
3. The World of International Trade
4. Managing Export Operations
5. Global Sourcing Strategy: R&D, Manufacturing, and Marketing Interfaces
6. Licensing
7. The Design and Management of International Joint Ventures
8. International Strategy Formulation
9. The Impact of Globalization on the Organization of Activities
10.The Evolving Multinational
11.The Global Manager
12.Managing International Government Relations
13.Global Leadership
14. Ethics
15. Managing the Global Workforce

Part II: CASES ON INTERNATIONALIZATION
16. The Global Branding of Stella Artois
17. Sesame Workshop and International Growth
18. Where Have You Been? An Exercise to Assess Your Exposure to the Rest of the World’s Peoples
19. MTN: Inventing in Africa
20. The Chinese Fireworks Industry
21. Swatch and the Global Watch Industry
22. Selkirk Group in Asia
23. Looks.com (A) – A Grey Issue
24. Intel’s Site Selection Decision in Latin America
25. Cameron Auto Parts (A) – Revised
26. Time Warner Inc. and the ORC Patents
27. GM and AvtoVAZ of Russia
28. Nora-Sakari: A Proposed Joint Venture in Malaysia
29. Euro-Air(A)

Part III: Multinational Management
30. Samsung China: The Introduction of Color TV
31. Dubai Aluminum (A)
32. Quest Foods Asia Pacific and the CRM Initiative
33. Blue Ridge Spain
34. Meridian Magnesium: International Technology Transfer
35. Honeywell Inc. and Global Research and Development
36. Whirlpool Corporation’s Global Strategy
37. Bristol Compressors, Asia-Pacific
38. Larson in Nigeria
39. HCM Beverage Company
40. Enron and the Dabhol Power Company -new
41. Crisis at Renault: The Vilvoorde Plant closing (A)
42. Global Enterprises, Inc.
43. Steve Parker and the SA-Tech Venture (A)
44. Sicom GmbH and CD Piracy
45. DSL de Mexico S.A. de C.V. (A)
46. Staffing Foreign Expansion: Rentsch Enters Poland
47. Mabuchi Motor Co., Ltd.

Beamish, Morrison, Rosenweig and Inkpen;s, International Management, 5e is an "international", international-management book. It looks at how firms become and remain international in scope. The first four editions were used in hundreds of universities and colleges in over 20 countries. The book focuses on issues of international management common and important to business people "everywhere". It is about the experiences of firms of all sizes, from many countries and regions (North America, South America, Western Europe, Eastern Europe, Middle East, Asia, Africa, etc.), as they come to grips with an increasingly competitive global environment. It is about the practice of management when a home-market perspective is no longer enough to achieve and sustain success. Through carefully selected comprehensive case studies and integrated text material, this book bridges both the internationalization process and multinational management. Beamish, Morrison, Rosenzweig and Inkpen , four highly-experienced international business teachers/researchers, offer an integrated text and casebook which has been constantly refined and updated for over a decade.

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