Essentials of marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy.
By: Perreault, William D [author]
Contributor(s): McCarthy, E. Jerome (Edmund Jerome)
Language: English Series: McGraw-Hill/Irwin series in marketingPublisher: Boston, Mass. : McGraw-Hill, c2003Edition: Ninth editionDescription: 624, 29 pages ; illustrations ; 28 cmContent type: text Media type: unmediated Carrier type: volume ISBN: 0072464208 (alk. paper); 0071198695 (international : alk. paper); 9780072464207Subject(s): MarketingDDC classification: 380.1 LOC classification: HF5415 | .M378 2003| Item type | Current location | Home library | Call number | Status | Date due | Barcode | Item holds |
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BOOK
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COLLEGE LIBRARY | COLLEGE LIBRARY SUBJECT REFERENCE | 380.1 P426 2003 (Browse shelf) | Available | CITU-CL-34544 |
Total holds: 0
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| 379.73 F829 2000 Policy studies for educational leaders : an introduction / | 379.73 Se34 1985 Education through partnership / | 379.73 W745 1997 The political dynamics of American education / | 380.1 P426 2003 Essentials of marketing : a global-managerial approach / | 381.1 K962 2001 Dot.bomb : my days and nights at an internet Goliath / | 381.1 Si64 2010 Shopping and retailing tourism / Mahesh Chandra Singh | 381.1 T487 2005 Shopping tourism, retailing, and leisure / |
Includes bibliographical references and indexes.
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