The McGraw-Hill 36-hour course : online marketing / Lorrie Thomas.
By: Thomas, Lorrie [author]
Language: English Publisher: New York : McGraw-Hill, [2011]Copyright date: c2011Description: xiv, 256 p. : ill. ; 23 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9780071743860 (pbk. : alk. paper); 0071743863 (pbk. : alk. paper)Other title: McGraw-Hill thirty-six hour course | Online marketingSubject(s): Internet marketingDDC classification: 658.8/72 LOC classification: HF5415.1265 | .T52 2011| Item type | Current location | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
BOOK
|
COLLEGE LIBRARY | COLLEGE LIBRARY SUBJECT REFERENCE | 658.872 T3649 2011 (Browse shelf) | Available | CITU-CL-49117 |
Browsing COLLEGE LIBRARY Shelves , Shelving location: SUBJECT REFERENCE Close shelf browser
|
|
|
|
|
|
|
||
| 658.872 M5894 2013 Marketplace 3.0 : rewriting the rules of borderless business / | 658.872 P835 2013 Facebook marketing all-in-one for dummies / | 658.872 R996 2012 Understanding digital marketing : marketing strategies for engaging the digital generation / | 658.872 T3649 2011 The McGraw-Hill 36-hour course : online marketing / | 658.872 T722 2014 Trends in e-business, e-services, and e-commerce : impact of technology on goods, services, and business transactions / | 658.872 V827 2018 Digital marketing fundamentals: from strategy to ROI / | 658.872 W936 2015 Fizz : harness the power of word of mouth marketing to drive brand growth / |
Includes index.
Building a web marketing foundation -- Planning the web site -- Building a web site -- Content marketing -- Blogging -- Social media marketing -- Web analytics -- Search engine optimization -- SEM/online advertising -- Email marketing -- Online public relations -- Managing multi-tasking web marketing.
"Learn all about IBM's enterprise-class end-to-end Big Data platform. Boost your Big Data IQ : details on in-motion and at-rest analytics, data asset discovery, integration, and governance. Get details surrounding the most common Big Data use cases that are transforming organizations today. Learn how to make down-stream Big Data projects faster to deploy ... and less risky. Gain confidence in your Big Data projects with an end-to-end tour of accelerators, tool sets, and samples to get you going ... FAST!"--Cover.
There are no comments for this item.