Engineering communication : a practical guide to workplace communications for engineers / David Ingre, Robert Basil.

By: Ingre, David
Contributor(s): Basil, Robert, 1959-
Language: English Publisher: Boston, MA : Cengage Learning, [2017]Publisher: c2017Edition: 2nd editionDescription: xiv, 318 pages : illustrations ; 26 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9781305635104; 1305635108Subject(s): Communication in engineering | Business communication | Business writingDDC classification: 620.0014 Summary: "Introduce engineering students or today's practicing engineers to the communication skills and strategies most important in today's workplace with Ingre/Basil's ENGINEERING COMMUNICATION: A PRACTICAL GUIDE TO WORKPLACE COMMUNICATIONS FOR ENGINEERS, 2E. Built around the successful dynamic analysis model CMAPP (context, message, audience, purpose and product), this practical guide provides a variety of communication strategies. Meaningful insights and direction help engineers create proposals, reports, memos, letters, and job applications most appropriate for today's workplace. New coverage of digital and social media shows engineers how to maximize these online tools. Interrelated case studies and exercises help students strengthen the critical thinking and planning skills essential in engineering. This edition also emphasizes important ethical and cultural considerations as engineering students learn to develop effective communication needed for successful careers."--Publisher's website.
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620.0014 In49 2017 (Browse shelf) Available CITU-CL-47924
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ABOUT THE AUTHORS: A veteran of the Applied Communications Department of Kwantlen Polytechnic University's School of Business, David Ingre has taught a variety of business, technical, and professional writing and communication courses in American and Canadian colleges, universities, and corporate training programs for more than 25 years. He has worked as a federal government civil servant, as an instructional designer, and as a teacher of English as a second language on two continents. Mr. Ingre owns a consulting service that focuses on curriculum development, the creation of promotional and marketing materials, and specialized correspondence. His business communications textbooks have been published in both the United States and Canada. With an academic background in Romance Linguistics, Mr. Ingre is fluent in French and Spanish.

Robert Basil teaches Applied Communications, Digital Marketing, and Entrepreneurial Leadership classes in the School of Business at Kwantlen Polytechnic University. In addition, he teaches MBA and undergraduate courses in business and communications at University Canada West. He previously taught at Simon Fraser University, Cogswell Polytechnical Institute, and Villa Maria College. Mr. Basil founded the multimedia services company, Basil Communications Inc. He has also worked as senior acquisitions editor for Prometheus Books, Inc. and as executive editor for Free Inquiry Magazine. In addition, Mr. Basil has served both as editor and contributing author for two popular essay collections. He has been a frequent presenter as well as keynote speaker at various conferences. Mr. Basil received his M.A. from Stanford University and his B.A. from State University of New York at Buffalo.

Includes bibliographical references and index.

"Introduce engineering students or today's practicing engineers to the communication skills and strategies most important in today's workplace with Ingre/Basil's ENGINEERING COMMUNICATION: A PRACTICAL GUIDE TO WORKPLACE COMMUNICATIONS FOR ENGINEERS, 2E. Built around the successful dynamic analysis model CMAPP (context, message, audience, purpose and product), this practical guide provides a variety of communication strategies. Meaningful insights and direction help engineers create proposals, reports, memos, letters, and job applications most appropriate for today's workplace. New coverage of digital and social media shows engineers how to maximize these online tools. Interrelated case studies and exercises help students strengthen the critical thinking and planning skills essential in engineering. This edition also emphasizes important ethical and cultural considerations as engineering students learn to develop effective communication needed for successful careers."--Publisher's website.

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