Online fraud risks and its impact on customer trust in digital financial services. (Record no. 95939)

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control field CITU
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control field 20260729112656.0
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100 1# - MAIN ENTRY--PERSONAL NAME
Preferred name for the person Lauron, Kathleen Grace M.
Relator term author.
245 10 - TITLE STATEMENT
Title Online fraud risks and its impact on customer trust in digital financial services.
264 #4 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc 2026
520 ## - SUMMARY, ETC.
Summary, etc This study examined whether perceived online fraud risk influences customer trust in digital financial services among students in a university in Cebu City, Philippines. As young adults increasingly depend on e-wallets and mobile banking for daily transactions, understanding how fraud awareness shapes their trust is essential. A quantitative correlational design was employed, and a Likert-scale survey was administered to 310 students. The instrument demonstrated acceptable reliability (Cronbach’s α = 0.778). Results showed that students perceive online fraud as a serious and growing threat (M = 3.37), yet their trust in digital financial platforms remained moderately positive (M = 2.92). Simple linear regression revealed that perceived online fraud risk does not significantly predict customer trust (R² = 0.003, p = 0.34), indicating that fraud awareness explains almost none of the variation in trust. These findings suggest that students rely on functional trust—driven by convenience, usability, and platform performance—rather than on perceived safety. Despite high-risk awareness, students continue to use digital financial services because these platforms remain essential to daily life. The study highlights the need for service providers to strengthen platform reliability, user experience, and customer support, as these factors appear more influential in sustaining trust than perceived fraud risk alone. Future research should examine additional predictors of trust, including user satisfaction, digital literacy, and actual fraud experience, and consider longitudinal designs to track how trust evolves in changing digital environments.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Financial services industry.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Electronic funds transfers.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Computer fraud.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Malinao, Brigette Rose E.
Relator term author.
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Personal name Detecio, Chris James T.
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700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Abejero, Edward Louie Y.
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700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Genon, Patricia Andrea A.
Relator term author.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Abarquez, Paulino Jr. F.
Relator term author.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Malubay, Ryan B.
Relator term author.
773 ## - HOST ITEM ENTRY
Relationship information Volume 1, Issue 1 (February 2026), pages 97-109
Title Semestral Research Compendium
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Source of classification or shelving scheme
Item type JOURNAL ARTICLE
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Date last seen Price effective from Item type
          COLLEGE LIBRARY COLLEGE LIBRARY PERIODICALS 2026-07-07 2026-07-07 2026-07-07 JOURNAL ARTICLE

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