| 000 -LEADER |
|---|
| fixed length control field |
01842nam a22003377a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
CITU |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20240401160225.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
240227b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9788496823808 |
| 041 ## - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
eng |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
741.609222 |
| Edition number |
22 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Preferred name for the person |
Cámara, Eva Minguet, |
| Relator term |
author. |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Illustration on advertising = Ilustración publicitaria / |
| Statement of responsibility, etc |
[text, Eva Minguet Camara; editor, Josep Ma. Minguet |
| 246 11 - VARYING FORM OF TITLE |
|---|
| Title proper/short title |
Ilustración publicitaria. |
| 246 18 - VARYING FORM OF TITLE |
|---|
| Title proper/short title |
Illustration on advertising. |
| 264 #1 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Barcelona : |
| Name of publisher, distributor, etc |
Instituto Monsa de Ediciones, |
| Date of publication, distribution, etc |
[2010] |
| 264 14 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Date of publication, distribution, etc |
© 2010. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
190 pages : |
| Other physical details |
color illustrations ; |
| Dimensions |
25 cm. |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
text |
| Content type code |
txt |
| Source |
rdacontent |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
still image |
| Content type code |
sti |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
|---|
| Media type term |
unmediated |
| Media type code |
n |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
volume |
| Carrier type code |
nc |
| Source |
rdacarrier |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Eva Minguet Camara is pop-culture and style expert, and a writer and editor for Monsa Publications. She is the author of Ultimate Illustration!, Boys—New Look, Girls—New Look series, and Hairdo—New Look series. |
| 505 0# - CONTENTS |
|---|
| Formatted contents note |
Introduction -- Rethink communications -- Villarrosas -- Leo Burnett -- Hyperakt -- Kolle Rebbe -- Garrigosa studio -- Saatchi & saatchi -- Amsterdam worldwide -- DMG -- The Jupiter drawing room -- H-57 -- Gabriel Moreno -- Grey -- El laboratorio -- JMC*Y&R -- Armando testa |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc |
This is a book focusing on creativity, innovation and the search for new and original techniques applied to publicity, communications, marketing etc., assembles top creative professionals and leading agencies the world over in a unique volume of illustrated advertisement creative in every sense of the world. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Advertising. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Commercial art. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Minguet, Josep María, |
| Relator term |
editor. |
| 942 ## - ADDED ENTRY ELEMENTS |
|---|
| Source of classification or shelving scheme |
|
| Item type |
BOOK |