000 -LEADER |
fixed length control field |
05036cam a2200349 i 4500 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
CITU |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20240130133153.0 |
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
fixed length control field |
ta |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
161216s2018 nyua b 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2016052815 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781260083682 |
041 ## - LANGUAGE CODE |
Language code of text/sound track or separate title |
eng |
042 ## - AUTHENTICATION CODE |
Authentication code |
pcc |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5718 |
Item number |
.R466 2018 |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.4/5 |
Edition number |
23 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Preferred name for the person |
Rentz, Kathryn, |
Relator term |
author. |
245 10 - TITLE STATEMENT |
Title |
Business communication : |
Remainder of title |
a problem-solving approach / |
Statement of responsibility, etc |
Kathryn Rentz, University of Cincinnati, Paula Lentz, University of Wisconsin-Eau Claire. |
250 ## - EDITION STATEMENT |
Edition statement |
First edition. |
264 #1 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
New York, NY : |
Name of publisher, distributor, etc |
McGraw-Hill Education, |
Date of publication, distribution, etc |
[2018] |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxv, 616, A1-A34, B1-B19, EN1-EN5, IN1-IN16 pages |
Other physical details |
color illustrations ; |
Dimensions |
28 cm |
336 ## - CONTENT TYPE |
Content type term |
text |
Content type code |
txt |
Source |
rdacontent |
337 ## - MEDIA TYPE |
Media type term |
unmediated |
Media type code |
n |
Source |
rdamedia |
338 ## - CARRIER TYPE |
Carrier type term |
volume |
Carrier type code |
nc |
Source |
rdacarrier |
500 ## - GENERAL NOTE |
General note |
About the Author<br/>Kathryn Rentz<br/><br/>Dr. Kathryn Rentz is a Professor of English at the University of Cincinnati. She taught her first business writing class as a doctoral student at the University of Illinois at Urbana-Champaign in the early 1980s and has been teaching workplace writing ever since. She helped establish the University of Cincinnati?s professional writing program and has served as its coordinator. She has also won the English Department?s teaching award, directed the department?s graduate program, and helped direct the composition program.<br/>Dr. Rentz?s affiliation with the Association for Business Communication goes back to her beginnings as a business writing teacher. She has performed many roles for the ABC, including serving on the board of directors and chairing the publications board. She served two terms as an Associate Editor of the Journal of Business Communication and was Interim Editor from 2000?2001, for which she won the Francis W. Weeks Award of Merit. In 2008 she won the ABC?s Meada Gibbs Outstanding Teacher Award. In 2011 she was elected Second Vice President for the association. She served as President in 2013?2014 and Past President in 2014?2015.<br/>Dr. Rentz has published articles on business communication pedagogy and research in such journals as Business Communication Quarterly, the Journal of Business Communication, Technical Communication Quarterly, and the Journal of Business and Technical Communication. She has participated in many professional meetings and seminars over the years and is always learning from her colleagues and her students.<br/><br/>Paula Lentz<br/><br/>Dr. Paula Lentz is an associate professor and academic program director in the Department of Business Communication at the University of Wisconsin-Eau Claire. She teaches Business Writing and Advanced Business Writing and develops and teaches online communication courses for the University of Wisconsin MBA Consortium program.<br/><br/>Dr. Lentz is particularly interested in qualitative research that explores narratives and organizational cultures, genre theory, and writing a pedagogy in online environments. She has developed numerous online courses and online materials for hybrid and flipped classrooms. In addition, she has published and presented frequently on topics of rhetoric in business communication and continues to do freelance writing, editing, and consulting. Dr. Lentz's professional activities include involvement in the Association for Business Communication, where she chairs the Academic Environment Committee. She received a BA from Coe College, an MA from UW-Eau Claire, and PhD in Rhetoric and Scientific and Technical Communication from the University of Minnesota. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references and index. |
505 ## - CONTENTS |
Formatted contents note |
Chapter 1: Communicating in the Workplace<br/><br/>Chapter 2: Writing Effectively for Your Audience, Purpose, and Medium<br/><br/>Chapter 3: Designing Documents with Visual Appeal<br/><br/>Chapter 4: Communicating with Visuals<br/><br/>Chapter 5: Crafting Effective Sentences and Paragraphs<br/><br/>Chapter 6: Building Positive Relationships through Communication<br/><br/>Chapter 7: Communicating Across Cultures<br/><br/>Chapter 8: Writing Good-News and Neutral Messages<br/><br/>Chapter 9: Writing Bad-News Messages<br/><br/>Chapter 10: Writing Persuasive Messages and Proposals<br/><br/>Chapter 11: Researching & Writing Reports<br/><br/>Chapter 12: Creating The Right Type of Report<br/><br/>Chapter 13: Delivering Business Presentations and Speeches<br/><br/>Chapter 14: Putting Interpersonal Communication Skills to Work in Conversations and Meetings<br/><br/>Chapter 15: Communicating in the Job Search<br/><br/>Reference Chapter A: Correctness of Communication<br/><br/>Reference Chapter B: Documentation of Sources |
520 ## - SUMMARY, ETC. |
Summary, etc |
Business Communication: A Problem-Solving Approach hits the sweet spot for any business communication course. Combining the fundamentals of clear communication with visual rhetoric and critical thinking, its problem-solving approach gets directly to the heart of great business communication and helps students gain a professional advantage. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Business communication. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Lentz, Paula, |
Relator term |
author. |
942 ## - ADDED ENTRY ELEMENTS |
Source of classification or shelving scheme |
|
Item type |
BOOK |
Issues (borrowed), all copies |
1 |