Ames, B. Charles.
Market driven management : prescriptions for survival in a turbulent world / B. Charles Ames & James D. Hlavacek. - xiii, 186 pages : illustrations ; 24 cm.
Includes bibliographical references and index.
1556230389 : $29.95
88003735
Marketing--Management.
HF5415.13 / .A454 1989
658.8
Market driven management : prescriptions for survival in a turbulent world / B. Charles Ames & James D. Hlavacek. - xiii, 186 pages : illustrations ; 24 cm.
Includes bibliographical references and index.
1556230389 : $29.95
88003735
Marketing--Management.
HF5415.13 / .A454 1989
658.8