Normal view MARC view ISBD view

Terpstra, Vern.

International dimensions of marketing / Vern Terpstra, Lloyd C. Russow. - Fourth edition - xi, 211 pages : illustrations ; 24 cm.

Includes bibliographical references and index.

ISBN: 0324014910

LCCN: 99027837

Subjects--Topical Terms:
Export marketing.
Marketing.

LC Class. No.: HF1416 / .T47 2000

Dewey Class. No.: 658.848