Malamed, Connie.
Visual design solutions : principles and creative inspiration for learning professionals / Connie Malamed. - xxi, 361 pages : illustrations some color ; 19 x 24 cm
Includes bibliographical references (pages 339-342) and index.
Machine generated contents note: List of Figures and Tables vii Preface xix Introduction xxi PART 1 The Big Ideas CHAPTER 1: LIKE A HAND IN GLOVE 3 CHAPTER 2: THINK LIKE A DESIGNER; YOU ARE ONE 11 CHAPTER 3: WORK LIKE A DESIGNER 23 PART 2 Building Blocks of Design CHAPTER 4: ORGANIZING GRAPHIC SPACE 45 CHAPTER 5: SELECTING AND CREATING IMAGES 66 CHAPTER 6: WORKING WITH TYPE 102 PART 3 Power Principles CHAPTER 7: USE COLOR WITH PURPOSE 133 CHAPTER 8: ESTABLISH A VISUAL HIERARCHY 157 CHAPTER 9: UNIFY THE DESIGN 171 CHAPTER 10: CREATE CONTRAST 181 CHAPTER 11: GROUP FOR MEANING 194 PART 4 Practicing Design CHAPTER 12: SHOW THEM WHERE TO LOOK 211 CHAPTER 13: ADD SOME EXCITEMENT 229 CHAPTER 14: ENHANCE MEANING 253 CHAPTER 15: TELL STORIES WITH VISUALS 282 CHAPTER 16: MAKE NUMBERS INTERESTING 310 References 339 About the Author 343 Index 345 .
9781118863565 (paperback : alk. paper)
2015010189
Visual sociology.
Visual communication.
Commercial art.
BUSINESS & ECONOMICS / Training.
HM500 / .M35 2015
302.23
Visual design solutions : principles and creative inspiration for learning professionals / Connie Malamed. - xxi, 361 pages : illustrations some color ; 19 x 24 cm
Includes bibliographical references (pages 339-342) and index.
Machine generated contents note: List of Figures and Tables vii Preface xix Introduction xxi PART 1 The Big Ideas CHAPTER 1: LIKE A HAND IN GLOVE 3 CHAPTER 2: THINK LIKE A DESIGNER; YOU ARE ONE 11 CHAPTER 3: WORK LIKE A DESIGNER 23 PART 2 Building Blocks of Design CHAPTER 4: ORGANIZING GRAPHIC SPACE 45 CHAPTER 5: SELECTING AND CREATING IMAGES 66 CHAPTER 6: WORKING WITH TYPE 102 PART 3 Power Principles CHAPTER 7: USE COLOR WITH PURPOSE 133 CHAPTER 8: ESTABLISH A VISUAL HIERARCHY 157 CHAPTER 9: UNIFY THE DESIGN 171 CHAPTER 10: CREATE CONTRAST 181 CHAPTER 11: GROUP FOR MEANING 194 PART 4 Practicing Design CHAPTER 12: SHOW THEM WHERE TO LOOK 211 CHAPTER 13: ADD SOME EXCITEMENT 229 CHAPTER 14: ENHANCE MEANING 253 CHAPTER 15: TELL STORIES WITH VISUALS 282 CHAPTER 16: MAKE NUMBERS INTERESTING 310 References 339 About the Author 343 Index 345 .
9781118863565 (paperback : alk. paper)
2015010189
Visual sociology.
Visual communication.
Commercial art.
BUSINESS & ECONOMICS / Training.
HM500 / .M35 2015
302.23